OHF – Dutch Office of Flowers via VFC Communication Agency


The Dutch Office of Flowers wanted an event that popularizes indoor plants, whose fairy potential is often underestimated!


Services: Mypopupstore took care of the design of the event and its complete production.

Opération :  4-bubble course entirely vegetated, placed at strategic points in Paris

The event

Objectif et mise en place

Course of 4 inflatable bubbles planted: Place Colette (in front of the Comédie Française), Place St Germain des Près, Gare Montparnasse and Bercy Village.

Each bubble had a specific theme and a particular script designed by a plant designer. Clou du spectacle: a contest in partnership with My Little Paris was winning a romantic breakfast in the flagship bubble of Place Colette. Guaranteed buzz effect! Results: Thousands of visitors rushed to see the “works”, the media coverage was spectacular.

Create your event !